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Sure Feed Connect Microchip Pet Feeder

SURE FEED Connect Microchip Pet Feeder

Surefeed Microchip Pet Feeder Connect

Designed for multi-pet households, this innovative feeder is microchip activated, ensuring that pets are unable to steal food from other furry family members. Using revolutionary technology, the Surefeed Microchip Pet Feeder Connect turns your pets existing microchip into an electronic key that allows access to the food within.

The Microchip Pet Feeder Connect differs from other microchip-activated bowls through its innovative app-linked technology and state-of-the-art real time data reporting. This smart bowl links directly to the Sure Petcare app on your phone via the Surepet Connect Hub.

Once linked, the Sure Petcare app allows you to:

  • Register and set up a fun profile for each of your pets
  • Choose which pet/s can access the feeder
  • Adjust the lid close delay time
  • Receive notifications in real time when your pet eats, and view automatically generated graphs to track the time of day your pet eats.
  • View how much food was eaten and by which pet
  • Know how much food is remaining in the bowl and when a refill is needed
  • Allocate access to wet & dry food separately
  • Microchip activated pet feeder designed for multi-pet households
  • Stops pets from stealing each others food
  • Assists with weight management programs, and ensures prescription diets are consumed by the right pet
  • Suitable for both wet and dry food
  • Can store up to 32 microchip numbers


Note: purchase of the Sure Hub is required in order to link this device to the Sure Petcare app. Each Sure Hub can connect up to ten devices, including connected microchip access pet flaps. Please note that the lid close delay time cannot be adjusted without the Sure Hub and Petcare app, and the factory setting may be too slow to stop a second animal entering, if they are particularly sneaky! A standalone Sure Feed Microchip Pet Feeder is also available, which does not connect to the app and therefore does not require the hub.

This product is compatible with all international microchip formats and will run on 4 x C batteries for approximately 6 months. The feeder can be used with both wet and dry foods, and includes both a single and split bowl insert (item comes with 1 x grey single bowl insert, 1 x grey split bowl insert and 1 x grey mat). Additional coloured bowl inserts and mats are available for purchase separately.


    • Feeder opening - 210mm (W) x 155mm (H)
    • Total feeder dimensions - 200mm (H) x 230mm (W) x 320mm (D)
    • Bowl dimensions - 105mm (W) x 160mm (H) x 30mm (D), holds 400ml or 2 pouches of wet food
    • Mat dimensions - 204mm (W) x 111mm (H)


  • 3 year manufacturer warranty




View the entire innovative range of Surepet microchip pet doors and bowls.

Looking for a different kind of pet feeder or accessory? Check out our full range of pet food dispensers.



Sure Petcare began when Dr Nick Hill, a Cambridge physicist, developed an innovative solution to prevent neighbourhood cats entering his house and terrorising his cat, Flipper. Using a revolutionary technology, Dr Hill was able to create an electronic cat flap to which Flippers existing microchip was the key. Since the launch of their first microchip activated cat door in 2008, Sure Petcare have gone on to develop an exciting range of pet feeding and access solutions that will revolutionise the way we feed and care for our pets.

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Sure Feed Connect Microchip Pet Feeder

  • Type:Feeders
  • Material:Plastic
  • Colour:White

Feeding Guidelines

These are broad guidelines only, designed to assist with feeding your pet based on their weight, age and activity level. Always check the feeding charts on your pet's food packaging in conjunction with these feeding guidelines. Required amounts may differ between individual pets, and adjustments may be required to maintain optimal body weight.

Once or twice daily feeding is recommended for adult dogs, unless otherwise specified by your veterinarian. Puppies and kittens require feeding more regularly, with the total portion divided into three or four meals throughout the day. Ensure fresh water is available at all times.


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