What is natural dog food?

Natural dog food is made with ingredients from natural sources, without artificial colours, flavours or preservatives. It's not a strictly defined term, so what counts as natural varies between brands. Check the label, and ask a Pet Circle Vet if you'd like help comparing options.

Is natural dog food healthier?

Not automatically. A food is healthy for your dog when it's complete and balanced for their life stage and made with quality ingredients. Natural recipes can be a great option, but the label alone doesn't guarantee that. Our vets explain more in the best natural dog food guide.

What does natural mean on a dog food label?

It generally means the ingredients come from plant, animal or mined sources without artificial additives, but the rules are fairly loose. Look closely at the ingredient list and nutritional adequacy statement. Our guide to reading pet food labels explains the terms.

Are natural dog foods preservative free?

Many use natural preservatives, like mixed tocopherols (a form of vitamin E) or rosemary extract, instead of artificial ones. Dry foods generally need some kind of preservation to stay fresh. Check the label, and store the food well to keep it at its best.

Is natural food the same as raw food?

No. Natural food can be dry, wet, air dried or cooked, while raw food is uncooked. A raw diet can be natural, but natural food isn't always raw. If you're thinking about raw feeding, talk to your vet first, because it carries extra safety considerations.

How do I know what's in my dog's food?

The ingredient list shows everything in order of weight, so the first few items make up most of the recipe. Look for named meats and clear descriptions, rather than vague terms. Our vets break it down in the pet food ingredients list .

Is natural dog food suitable for puppies and seniors?

Yes, there are natural recipes for all life stages. Check that the food is labelled complete and balanced for puppies, adults or seniors, as their nutrition needs differ. If your dog has a health condition, ask your vet which food suits them best.

How do I switch to a natural dog food?

Change foods over 7 to 10 days, slowly increasing the new food and reducing the old one. Rich, meaty recipes can upset some dogs if introduced quickly. If your dog develops vomiting or loose stools that don't settle, check in with your vet.

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Natural dog food made with simple recipes

Natural dog food is made with recognisable ingredients and without artificial colours, flavours or preservatives. These recipes put real meat, fish and veggies front and centre, so you know what's going into your dog's bowl. Browse natural dog food in dry, wet, raw and air dried options for dogs of all ages.

Why choose natural

Many owners like the idea of simple, wholesome recipes without unnecessary extras. Natural dog food often has shorter ingredient lists and highlights where the protein comes from. The word natural isn't tightly defined though, so the most important thing is to look for a complete and balanced recipe that suits your dog's life stage.

How to choose

Read the label to see what natural means for each brand, then check the ingredients and nutrition. Our vets cover it in the best natural dog food, how to read a pet food label and the pet food ingredients list.

Popular natural dog food brands

Shop natural dog food from brands like Instinctive Bite dog food, Black Hawk dog food, Taste of the Wild dog food, ZIWI Peak dog food, Prime100 dog food, Ivory Coat dog food, K9 Natural dog food and Orijen dog food. Each offers a range of recipes and proteins.

Explore more dog food

Grain free dog food - recipes without grains
Raw dog food - for dogs on raw diets
Grass fed dog food - pasture raised meat
Air dried dog food - gently dried, minimal prep

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FAQs about Natural Dog Food

What is natural dog food?

What is natural dog food?

Is natural dog food healthier?

Is natural dog food healthier?

What does natural mean on a dog food label?

What does natural mean on a dog food label?

Are natural dog foods preservative free?

Are natural dog foods preservative free?

Is natural food the same as raw food?

Is natural food the same as raw food?

How do I know what's in my dog's food?

How do I know what's in my dog's food?

Is natural dog food suitable for puppies and seniors?

Is natural dog food suitable for puppies and seniors?

How do I switch to a natural dog food?

How do I switch to a natural dog food?

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